Alessandro Massimino

Head of Product and Connectivity

Zeekr Europe

About Speaker

Executive with +20yrs of automotive experience both in business and in corporate functions, I am currently leading the introduction of ZEEKR brand in Europe from Product and Digital side. ZEEKR is the luxury EV mobility tech brand of the Geely Group, listed in NYSE since May 2024. The company has quickly become the fastest growing EV vehicle brand in China (+240k sales since the launch in 2021) and is present in Europe since end of 2023 in Netherlands and Sweden. In the recent past I had led the Product and Marketing for Iveco in the global market, launching the first EV model of the brand (e-Daily). My main working experience has been in Toyota where covered leading positions in Europe over 16 years in the field of Sales (Country management), Product Planning (A and B segments, being responsible of iconic models like Aygo and Yaris) and Connectivity (with the set up of the Connected business in Europe for Toyota and Lexus).

Explore other speakers